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1. Relating to the sale of goods to a retailer. That is, a wholesaler receives large quantities of goods from a manufacturer and distributes them to stores, where they are sold to consumers. A wholesaler generally is able to extract a better price from the manufacturer because it buys so many good relative to an individual retailer. In theory, this enables the retailer to sell the good at a better price for the consumer. See also: Economies of scale.

2. Relating to the sale of securities to institutional investors rather than individuals.
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The sale of securities among broker-dealers and to large institutional investors. Securities sold at wholesale go for slightly lower prices than those paid by individual investors. Compare retail.
Wall Street Words: An A to Z Guide to Investment Terms for Today's Investor by David L. Scott. Copyright © 2003 by Houghton Mifflin Company. Published by Houghton Mifflin Company. All rights reserved. All rights reserved.
References in periodicals archive ?
Global wholesales of all passenger vehicles in July 2019 were at 52,432 nos., grew by 4%, compared to July 2018.
The wholesales for Jaguar Land Rover were 43,204 vehicles, including Chery Jaguar Land Rover volumes of 6, 809 units.
Global wholesales of all Passenger Vehicles in February 2019 were at 67,964, lower by 9 percent, compared to February 2018.
Global wholesales of all Tata passenger vehicles last month stood at 59,898 units, lower by 14 percent from the year-ago period, Tata Motors said in a statement.
Global wholesales of Tata passenger vehicles in May 2013 were 11,932 nos.
Cumulative wholesales for the fiscal are 377,747, higher by 10%, compared to the corresponding period in 2011-12.
Turkish State Minister Zafer Caglayan laid the foundation of the Rostov wholesales market on July 27, 2010 which will go into service in June 2011.
Cumulative commercial vehicles wholesales for the fiscal are 595,416 nos.