For the rampant "uptitling
" of employees, first in America and now in Britain, has created a topsy-turvy world in which everyone sounds like a boss...."); Jonathan Glater, At Title-Happy Companies, It's a Chief per Bottle-Washer, N.Y.
Paul Rapacioli, director of reed.co.uk, says: "Changes to the 80,000-plus job titles on the website alerted us to uptitling
and this research shows how motivational it can be.
Reed said large firms in particular are turning to uptitling
as a tactic to keep their workforce sweet in the absence of big pay rises.