Word

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Word

Informal; an advertisement or a set of advertisements in succession. The term is most common in broadcasting. For example, a radio announcer may say, "And now a word from our sponsors."
References in classic literature ?
"Upon my word," said she, "I should not have supposed that my opinion of any one could have admitted of such difference of conjecture, steady and matter of fact as I may call myself.
Upon my word were I at Mackinaw, I should take this to be the inside of an Indian wigwam.
But upon my word I sometimes have had moments when if I had happened to be slapped in the face I should, perhaps, have been positively glad of it.