Trademark


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Related to Trademark: Registered trademark

Trademark

A distinctive name or symbol used to identify a product or company and build recognition. Trademarks may be registered with the US Patent and Trademark Office.

Trademark

A logo, insignia, or other distinctive sign identifying a company, product, or anything else. A trademark may be registered with a country's patent office and is protected from duplication. An example of a trademark is the unique check mark seen on Nike products. Trademarks are intangible assets because they can help build brand recognition and as such have value.

trademark

A distinctive proprietary emblem, insignia, or name that identifies a particular product or service. A trademark is an intangible asset that may be protected from use by others.
References in periodicals archive ?
branch of the law firm of Manatt, Phelps, and Phillips, says that once a trademark application has completed final review, "it means the [Patent and Trademark Office] has reviewed all other trademarks and found no confusingly similar registered marks.
partnership or business registration, licenses, trademark and domain name correct from the start.
As key facts, the Court noted the intransigence of the parties during the administrative and trial proceedings and the lack of independence on the part of the appraiser who reached the $20 million trademark valuation on which DHL relied.
In addition to proper segregation of costs, careful consideration should be given to allocation of domestically incurred trademark expenses to any dirsctly benefitted foreign affiliates.
The alternatives provide differing results depending on when the original trademark or trade name was purchased or acquired.