survey


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survey

a research tool which is used to elicit information about respondents' attitudes, opinions and preferences. In MARKETING RESEARCH, surveys are employed to discover more about potential consumers' views and perceptions of existing and proposed new products, and more specifically about the buying intentions of customers.

Surveys may also be used to discover employees' views on aspects of company policy and to assess employees' MOTIVATION, ORGANIZATIONAL COMMITMENT etc.

See MARKETING INTELLIGENCE.

survey

The process by which land is located with reference to commonly agreed upon landmarks or other points of reference, and then measured out for all of its boundaries, including distances and direction-and-degree of turns. Surveys will typically note any indicia of property lines, even if inaccurate, including fence lines and marks left by prior surveyors. A topographic survey will also include land contours. An as-built survey will include all improvements upon the property with their placement and dimensions.
References in periodicals archive ?
I was brought into the project to help design the measure of civic engagement and then to analyze the surveys.
The BMP survey team validated 16 PEO TSC-M/L practices as among the best in use throughout government and industry.
The issues they wanted JCAHO to address were survey topics that were duplicative of those on state agency surveys and those Oryx performance improvement requirements that were perceived to be redundant with the MDS Quality Indicators.
Survey analysts found that, across the state, patients gave above-average scores to 25 percent of hospitals and average scores to 57 percent, and they rated 18 percent of their hospital experiences below average.
Third, mills participating in PIMA's 2002 Manufacturing Reliability Survey indicated they experienced an improvement in product quality as a result of their reliability and maintenance improvement efforts, another significant benefit to any capital intensive organization.
Of course, one could try to adjust the Survey data for misreporting of GEDs.
Although the revised survey process was implemented in 1990, the new enforcement procedures were not implemented until July 1, 1995.
The survey encompasses about one-twentieth the area of the entire sky.
The survey underscores growing consumer confidence that banks are prepared for Y2K and that it will be business as usual for bank customers on January 1, 2000 and thereafter," said FDIC Chairman Donna Tanoue.
By integrating the findings and interpretations of the six volumes, discussing other reports published by Survey participants, and examining their later work, this collection extends the scope of the initial study.
This year's survey respondents were very optimistic about 1995.
The survey reflected the growing trend toward streamlining the return preparation process based on the enhanced capabilities of today's software.