stimuli

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Related to stimulus: unconditioned stimulus, stimuli

stimuli

the various components, verbal, written or visual, of an ADVERTISEMENT for a product which are designed to encourage consumers to buy the product. See ADVERTISING COPY.
Collins Dictionary of Business, 3rd ed. © 2002, 2005 C Pass, B Lowes, A Pendleton, L Chadwick, D O’Reilly and M Afferson
References in classic literature ?
Again I was a man; stronger than ever was the stimulus now, louder than ever the call on every drop of true man's blood in my perishing frame.
A special stimulus of the most intense kind came from the struggle with Spain.
We may say, speaking somewhat roughly, that a stimulus applied to the nervous system, like a spark to dynamite, is able to take advantage of the stored energy in unstable equilibrium, and thus to produce movements out of proportion to the proximate cause.
These training structures have produced different yields (percentage of participants who respond in accordance with stimulus equivalence) of equivalence class formation; both MTO and OTM have been shown to produce high yields of equivalence formation, whereas LS has produced lower yields (Arntzen, 2012; Arntzen, Grondahl, & Eilifsen, 2010; Arntzen & Hansen, 2011; Arntzen & Holth, 1997; Fields, Hobbie, Adams, & Reeve, 1999).
Specifically, Zhu and Suzuki (2016) found particular facial activity occurring about 150ms after surprise stimulus onset that was not affected by conscious suppression, whereas activity subsequent to that (from about 300 ms to 500 ms following onset, depending on the muscle region) was.
It has long been known that animals prefer to explore a novel object over a familiar one when they can choose which stimulus to approach (Berlyne, 1950).
The head of the Bank of Japan, Haruhiko Kuroda, has defended the central bank's massive stimulus measures.
Post hoc testing (with a Bonferroni correction applied, resulting in a significance level set at p < 0.0125) revealed that CoG latitude was smaller when five stimuli were delivered than when one stimulus was delivered (F(1.00,33.00) = 8.23, p = 0.01).
In both procedures previously described, the triangle had the discriminative function of a positive stimulus (S+, the stimulus related to the reinforcer), and the circle had the discriminative function of a negative stimulus (S-, the stimulus not related to the reinforcer).