reorientation

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reorientation

A change in direction or focus of a business in response to changing market conditions or in order to attract a different market.

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References in periodicals archive ?

The anonymous parcel inspired Pistachio Stories, one of the Middle East-themed plays at the ReOrient festival, run by Golden Thread Productions.

Festival watch

In other words, children have the symbolic power to steer us in the right direction and reorient our priorities, a power evident in Jo McGowan's story ("Close encounter of the papal kind," pages 40-41) of her determination to receive a blessing for Moy Moy, her disabled daughter, from Pope John Paul II during his trip to India.

Who is the greatest?

All modesty and meticulous research aside, however, this case is also calculated to reorient what has often been the central question in black literary studies: namely, the proper relation between forms and "folks," hig h and vernacular voices within the African American text, and the status of the latter as arbiters of black expressive authenticity.

The New Red Negro: The Literary Left and African-American Poetry, 1930-1946

Southern Comfort finds its emotional core in two relationships that reorient our notions of gender identity: Eads's love for Lola Cola, a male-to-female transsexual with a Betty Boop naughtiness and an early Streisand wig, and the father-son bond that evolved between Eads and Maxwell, a leprechaunish female-to-male transsexual with a protective hold on Eads that teetered between devoted and dysfunctional.

Southern Comfort

Q: How can I reorient the house, garage, and walls on a basic plan to create usable courtyard space?

Holding Court

JATDI evolved out of the requirement to convert to a paperless environment and more importantly out of a need to reorient infrastructure resources to direct support of the warfighter.

Joint Aviation Technical Data Integration Knowledge as a Force Multiplier

Second, we describe the main challenge to hate speech made by critical race theorists and then explain why a feminist critique can reorient the parameters of hateful speech.

Contradictions of Free Speech and Liberal Democratic Environments of Learning: A Feminist Analysis of Hate Speech

Now that student learning is becoming accepted as the critical criterion of performance, we have to help education reorient itself to measuring and improving this outcome.

Missing Pieces to Education Reform

Public relations firms committed to building their business in the current fiscal environment must reorient their services to be more strategic, according to an in-depth qualitative survey of 39 public relations practitioners and management consultants to the public relations industry conducted by Carrington Associates.

Establishing a more strategic role in PR practice: why, how and when?

MCNamara's efforts to reorient the World Bank towards a more explicit concern with poverty alleviation in the world's poor countries".