repositioning

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Related to reduction: reduction formula, Reduction reaction

repositioning

changing a BRAND'S design, physical properties or the identity it projects to alter the ‘position’ of the brand in a market. See MARKET POSITIONING.
References in classic literature ?
Indeed, after the most recent calculations this reduction is only .
In all such cases the reduction of behaviour to physical laws can only be effected by entering into great minuteness; so long as we confine ourselves to the observation of comparatively large masses, the way in which the equilibrium will be upset cannot be determined.
He is only in simple reduction yet, and Johnny Johnson is in fractions, and Johnny isn't half as smart as her Tommy, and she can't understand it.
In piecework they would reduce the time, requiring the same work in a shorter time, and paying the same wages; and then, after the workers had accustomed themselves to this new speed, they would reduce the rate of payment to correspond with the reduction in time
de Treville had served him so faithfully in his wars against the league that in default of money--a thing to which the Bearnais was accustomed all his life, and who constantly paid his debts with that of which he never stood in need of borrowing, that is to say, with ready wit--in default of money, we repeat, he authorized him, after the reduction of Paris, to assume for his arms a golden lion passant upon gules, with the motto Fidelis et fortis.
Norris, on quitting the Parsonage, removed first to the Park, and afterwards to a small house of Sir Thomas's in the village, and consoled herself for the loss of her husband by considering that she could do very well without him; and for her reduction of income by the evident necessity of stricter economy.
D'Artagnan did not think proper to inform him of the reduction he had made in his personnel.
It was offered round the town at a tremendous reduction, so I am told; and was eventually sold for eighteenpence to a bilious-looking youth who had just been advised by his medical men to go to the sea-side, and take exercise.
The horsedealer had engaged to get him a customer for his remaining good horse, for which Lydgate had determined to substitute a cheap hack, hoping by this reduction of style to get perhaps twenty pounds; and he cared now for every small sum, as a help towards feeding the patience of his tradesmen.
Her knowledge of her father and Elizabeth inclined her to think that the sacrifice of one pair of horses would be hardly less painful than of both, and so on, through the whole list of Lady Russell's too gentle reductions.
Thousands of pairs of stockings from the most reliable manufacturers of the universe at sensational reductions.
We voluntarily participated in a HCFA Quality Improvement Program regarding restraint reduction.