red

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Red

red

Of or relating to a firm or the operations of a firm that are deemed unprofitable. The term derives from the color of ink used to show losses on financial statements. Compare black.
References in classic literature ?
Wemmick stood with his watch in his hand, until the moment was come for him to take the red-hot poker from the Aged, and repair to the battery.
He took the single letter from her, glanced at it for a moment carelessly and then felt as though the fingers which held it had been pierced by red-hot wires.
The local doctor, on the other hand, a young man (and evidently a red-hot radical), proved to be obstinate, and, considering his position, insolent as well.
But it would be easier to walk over red-hot ploughshares.
I pitched it in red-hot on purpose; and before the hour's out, as he said, we shall be boarded.
He told them how red-hot shot are dropped into a cannon, a wad of wet clay between them and the cartridge; how they sizzle and reek when they strike wood, and how the little ship-boys of the Miss Jim Buck hove water over them and shouted to the fort to try again.
Among this nation of necromancers there was also one who had in his veins the blood of the salamanders; for he made no scruple of sitting down to smoke his chibouc in a red-hot oven until his dinner was thoroughly roasted upon its floor.