pure play

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Pure play

A company involved in only one line of business.
Copyright © 2012, Campbell R. Harvey. All Rights Reserved.

Pure Play

A company that works exclusively in a single industry. A pure play company can carry higher risks than diversified companies, but some, especially start-ups, can only afford to be pure plays for the first few years of operation. On the other hand, if a pure play's products are successful in its industry over a long period of time, it may be a stable investment.
Farlex Financial Dictionary. © 2012 Farlex, Inc. All Rights Reserved

pure play

An investment that is concentrated in a particular industry or operation. An investor who believes that snowmobiles are the wave of the future will search for a pure play in snowmobiles. In other words, the investor seeks out a company that does nothing other than manufacture and sell snowmobiles. Likewise, Maytag Corporation is more of a pure play in household appliances than is General Electric, even though General Electric has a larger share of the appliance market than Maytag. Reason: General Electric generates much of its revenues from its other operations.
Wall Street Words: An A to Z Guide to Investment Terms for Today's Investor by David L. Scott. Copyright © 2003 by Houghton Mifflin Company. Published by Houghton Mifflin Company. All rights reserved. All rights reserved.
References in periodicals archive ?
Meanwhile, e-commerce pure plays are winning market share but not making much money, he said.
Companies reap benefits from pure play software testing services providers in terms of expenditure, time, and convenience.
Such a message runs counter to the crucial, central theme of the Feast of Fools, which is pure play. Pure play, unlike work and activism, is an end in itself; it is non-instrumental.
Applying of the Pure Play method can be a solution of this problem.
In October, Walter announced a plan to undertake an initial public stock offering and spin-off the Water Products business to unlock shareholder value by creating a "pure play" water infrastructure company.
London promoters Pure Play are putting on their first ever Scottish event next month when Brixton Burn arrives at Glasgow's Arches on August 28.
The rest--the "pure play" dot-coms that bet on sufficient consumer interest in travel, pets or auctions, could very soon be knocking on portal doors begging to be let in--or bought out.
Only a small number of banks and thrifts have completely abandoned physical branches in favor of a pure play Internet business strategy, relying exclusively on transactional websites to deliver banking services.
The index showed that 'pure play' e-tailors - those businesses with no High Street presence - raised prices by 1.2 per cent during December.
"With so many companies merging and redefining themselves, it may be hard to value all of its divisions, so assigning a specific tracking stock can make for more of a pure play," he says.
Focused on "pure play" e-retailers for whom time-to-market of scalable systems is a critical success factor, the integrated solution will enable such companies to get to market quickly and ramp up online sales aggressively.
IQE Plc, the Cardiff, UK-based company that claims to be the world's largest pure play outsource manufacturer of custom epitaxial wafers, is installing new machinery to increase capacity by 60% to meet buoyant demand.