Plug

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Plug

A variable that handles financial slack in the financial plan.

Plug

In marketing, to mention a product or business favorably for pay. For example, the host of a game show may mention that a certain company makes good or cheap products if that company has sponsored the show. This marketing tool is thought to be effective because it provides the added feeling of a "personal" endorsement difficult or impossible to achieve on regular commercials. Plugs are common on radio shows, and are becoming increasingly common on reality television shows.
References in periodicals archive ?
It was also engineered by our research team to perfectly install plugs in more than 20 species of decking, flooring and wood, while delivering superior results, plug after plug.
Worse yet, after that many miles, spark plugs have a tendency to seize in the cylinder head.
Of course, you don't want to get CLP or any lube in the gas system where it will quickly turn to carbon and plug up the gas regulator and plug.
In his $2 can of plugs were some plugs that the collector had never seen before, including a Taco plug with round ball center and ground electrodes.