Plug

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Related to plugger: messenger, Plugged In, versy

Plug

A variable that handles financial slack in the financial plan.

Plug

In marketing, to mention a product or business favorably for pay. For example, the host of a game show may mention that a certain company makes good or cheap products if that company has sponsored the show. This marketing tool is thought to be effective because it provides the added feeling of a "personal" endorsement difficult or impossible to achieve on regular commercials. Plugs are common on radio shows, and are becoming increasingly common on reality television shows.
References in periodicals archive ?
The defense has a plugger who can help on shallow crossing routes, misdirection routes, or spy on a running quarterback.
And, yes, they come from around here, too, those ideas for "Pluggers," that somewhat goofy, somewhat hokey comic strip that lets the readers do the writing.
Swen Festival The Cardiff-based music festival, launched by BBC Radio 1's Huw Stephens along with music plugger John Rostron, goes from strength to strength.
The Forester is obviously no heavyduty mud plugger - it's allwheel-drive system splits power 50/50 front to rear unless slip is detected - but it's well capable of coping with less demanding off-road conditions.
First, though, Chiswick-born Barker, who adopted the stage name of Eric James, played in hotels and theatres, before taking a job as a song plugger for the Sun music publishers in London.
,Calcium hydroxide paste (Apex cal) (2.5 ml / syringe, Disposable tips AND Radio-opaque),Dycal (catalyst & base),Cavit (Premixed temporary material),Tubliseal Sealer ,Spirit lamp,Ball burnisher,GP Plugger/ Hand plugger,Excavator,Stone plaster (Green) (Pack of three kg)
The Plugger vs David May Find out why the ex-Man United star hates Arsene Wenger and Leeds fans at bit.ly/gfaxTv
The singer continued playing gigs with his band Dave Dee, Dozy, Beaky, Mick and Tich until near the end, said his record plugger Sean Cooney.
John Rostron, Welsh promoter, plugger, DJ, mover, shaker ...
Fenners vs The Plugger Find out why the former Soccer AM funnyman thinks Mancini is the hardest Prem boss at http://bit.ly/bHqmrp
Watch the amazing new Nike ad featuring Rooney, Ronaldo, Drogba, Ribery and Homer Simpson at bit.ly/bV4WpC Find out just what else Les Ferdinand got up to in his Newcastle shirt in his amazing Plugger interview at bit.ly/aM0ppu Dan Silver thinks Avram Grant might just be the best man for West Ham.
Even since the first Discovery was launched back in 1989 Land Rover's award-winning mud plugger has left its rivals strung out like washing in the 4x4 popularity stakes.