niche

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Niche

1. See: Niche market.

2. See: Niche marketing.
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niche

see MARKET SEGMENT, CONCENTRATED MARKETING OR TARGETING STRATEGY FOCUS.
Collins Dictionary of Business, 3rd ed. © 2002, 2005 C Pass, B Lowes, A Pendleton, L Chadwick, D O’Reilly and M Afferson