marketing effort

marketing effort

the total amount of resources which a firm puts into the MARKETING MIX in order to stimulate demand for its goods and services (see SALES BUDGET). However, the firm's overall marketing success will depend not only on its marketing effort but also on the effectiveness of that expenditure in securing customers, and a firm would aim to generate greater sales than its competitors from an equivalent level of expenditure.
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As part of a global campaign, we anticipate this joint marketing effort will create a channel to meet the increasing demand from the European market for the APKWS rocket.
United Kingdom : MBDA to Market BAE Systems APKWS Laser-guided Rocket in Europe
Dana Point, CA, January 22, 2015 --(PR.com)-- BanCorp Properties announced on Monday that it is zeroing-in on the Dana Point real estate market in a multi-pronged marketing effort where they are moving the emphasis away from print media and the more traditional means of reaching clients - and channeling resources and company assets with a heavy emphasis on both well-known social media such as Twitter, Google+, LinkedIn and Facebook, and also moving to some of the lesser known but potentially potent smaller social media channels such as RESAAS and Active Rain.
BanCorp Properties in Its Ongoing Pursuit of Easier and Faster Real Estate is Launching a Targeted Social Media Advertising Campaign in Dana Point Real Estate Market
The Adventure Travel World Summit scheduled to take place in Windhoek and Swakop mund from 26 to 31 October this year, will undoubtedly be the biggest marketing effort the country will embark on.
Summit to be biggest marketing effort yet
Laura Soave, head of the Fiat brand under Chrysler stated that the marketing effort include a planned promotion in Times Square in New York.
-Chrysler Group LLC to increase marketing efforts for Fiat 500
"Buyers are really going to reap the benefits of the reduction in real estate taxes at this building," said Fredrik Eklund, managing director of CORE, who is leading the sales and marketing effort at The Cammeyer.
Cut above the rest: Kumkang Housing Co. Ltd
Business on the newsletter is up about 15 percent this year with absolutely no new marketing effort whatever."
Charlie Cook, The Cook Political Report, reaches publisher's nirvana: revenues up 15 percent with no marketing
The organization's strategy was to launch an exhaustive marketing effort, with the company giving small performances all over New York City, including at the Smithsonian and in Central Park.
The business of art: financially burdened, nonprofit institutions struggle to make dreams come true
If your art or photography is more than just a hobby, you simply can't be without these two references: no reference shelf is complete without them--and no marketing effort complete without their advice.
Writer's Digest Books/F&W, dist
North Bay's biggest economic development initiative is its 'Buck-an-Acre' industrial land marketing effort.
Housing starts build banner year under a Blue Sky
Price points are critical to the marketing effort; prices must match the market.
Developing a CCRC: stepping stones to success; A step-by-step approach for saving time and money when developing a CCRC
If both these criteria are met, the option of a dual listing on another exchange may support a company's marketing effort to broaden its shareholder base, increasing its trading volume and moderating volatility.
Cross-border investor relations: worth the investment? Companies weighing the value of approaching overseas investors could take a lesson from the approach of a German bioscience company. (International IR)
The second year of the profession's five-year direct marketing effort reaching 16-22 year olds ("Generation Y") was renewed recently with the MP3/Be A Music Mogul Game and the Summer Dream Internship Contest.
Student recruitment campaign second year initiatives

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