manufacturer brands

manufacturer brands

BRANDS which are created by producers and bear their chosen BRAND NAME. Contrast OWN-LABEL BRAND.
References in periodicals archive ?
When strong manufacturer brands meet strong retail brands, and the focus is on the consumer, this strategy always wins-- To engage the new consumer, players need to reach across three screens: TV, online and mobile.
New Rules: The Crisis Has Changed Consumer Behavior
The compnay has established regional distribution franchises with several major manufacturer brands of cabinets and related hardware and accessories.
Business For Sale; 52 -- Building Materials & Garden Supplies; WHOLESALE DISTRIBUTOR OF KITCHEN AND BATHROOM CABINETS
As well as these manufacturer brands, the joint venture will also include the production of Camembert, Coulommiers and Brie sold under retailer brands.
BONGRAIN-SODIAAL JV APPROVED
The only way for manufacturer brands to compete against private labels is by launching innovative products and constantly improving quality.
Are brands dead? What the private label revolution means for consumers, innovation and the future of retail
Private label sales grew 4% in Europe, while aggregated sales of manufacturer brands remained flat.
PL lines gain greater stature
Flaunting well-known manufacturer brands and promising an "unprecedented" 5-year warranty on furniture products, home furnishings e-tailer MyHome.
MYHOME.COM RELAUNCHES WEB SITE
Manufacturer Brands Store brands Manufacturer brands growth growth 1999 +3.
Beauty franchise is plus for drug chains
IRI Data indicate that retailer-controlled brands at grocery have outpaced manufacturer brands in 12 of the previous 14 quarters across combined food/drug/mass merchandiser outlets.
The growth gap
As private label's role becomes increasingly complex, retailers and manufacturers are seeking direction on everything from category development and marketing strategies to collaboration on best practices that ensure that both private label and manufacturer brands are effectively positioned to maximize total category profitability," says Ed Kuehnle, group president of IRI North America.
PL hasn't reached its potential
Financial browser ?
Full browser ?