lowball

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Lowball

1. Of or related to the low cost of a good, service, or security. A lowball cost is determined by comparing the cost to similar goods, services, and securities. Lowball costs may indicate a low quality in the good, service, or security.

2. Informal; to make an offer to buy something for an exceptionally low price. For example, if the asking price on a house is $200,000, a potential buyer may lowball the seller by offering $125,000.

lowball

Of, relating to, or being an unrealistically low bid. Compare pricey.
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Switching costs create incentives for auditors to lowball in order to earn future profits as the incumbent auditor.
1) Auditors always (a) maintain their objectivity by reporting their observation; (b) set a lowball price of 0 as a new auditor in an initial engagement period; and (c) set a price of 50 as the incumbent in subsequent periods.
The Effect of Accounting Uncertainty and Auditor Reputation on Auditor Objectivity

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