loss

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Loss

The opposite of gain.

Loss

Extracting less money from a transaction than one put into it. For example, a business' expenses may be $1 million for a year but it may only take in $800,000 in revenue. In such a case, the business has suffered a $200,000 loss. This is not always bad; most businesses lose money in the first few years of operation and this can reduce their tax liability when they do make a profit. However, losses over an extended period of time ultimately result in failure. See also: Gain, Paper Loss, Loss Carryforward, Loss Carryback.

loss

The deficiency of the amount received as opposed to the amount invested in a transaction. Compare gain. See also net loss.

loss

the shortfall between a firm's sales revenues received from the sale of its products and the total costs incurred in producing the firm's output (see BREAK-EVEN ANALYSIS). Losses may be of a temporary nature occasioned by, for example, a downturn in demand (see BUSINESS CYCLE) or due to an exceptional level of expenditures (such as the launch of a series of new products). Short-term losses are usually financed by a firm running down its RESERVES or by an increase in borrowings. Losses which are sustained over time typically arise from a firm's poor competitive position in a market (see COMPETITIVE ADVANTAGE), and unless competitiveness can be restored market exit or DIVESTMENT may be the only practical way of remedying the situation. See MARKET SYSTEM.

loss

the difference that arises when a firm's TOTAL REVENUES are less than TOTAL COSTS. In the SHORT RUN, where firms’ total revenues are insufficient to cover VARIABLE COSTS, then they will exit from the market unless they perceive this situation as being temporary. In these circumstances, where firms’ total revenues are sufficient to cover variable costs and make some CONTRIBUTION towards FIXED COSTS, then they will continue to produce despite overall losses. In the LONG RUN, however, unless firms’ revenues are sufficient to cover both variable and fixed costs, then their overall losses will cause them to exit from the market. See MARKET EXIT, LOSS MINIMIZATION, PROFIT-AND-LOSS ACCOUNT.
References in periodicals archive ?
Some additional tips for athletes who are interested in losing weight in a safe and effective manner:
We speculate that blacks are losing ground relative to whites because they attend lower-quality schools that are less well maintained and managed as indicated by signs of social discord.
And while Klein, like Fumento, decries the low-fat/no-fat fallacy ("It's not eating fat that makes you fat," he says, "it's eating"), he repeats several of the fat-acceptance myths that Fumento so ably deconstructs, including the futility of losing weight, the hazards of yo-yo dieting, and the idea that many people are fat because of slow metabolisms, not because they eat too much.
All of these things -- and more -- accompany losing. We cannot hide from the many negatives, but we can manage them in a positive and productive manner.
We are flattering ourselves to think that everyone in the world is interested or concerned with our losing season.
Because winners are reimbursed in meaningful part but not completely, losing European litigants pay less than full value for the damage they've done.
Why do some Zone readers say that they're losing weight and feeling great?
You've been losing muscle and gaining fat every day since sometime in your twenties, says William Evans, director of the Noll Physiological Research Center at Pennsylvania State University.
Exercising and losing weight are, by far, the best ways to make your insulin work better.