loss

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Loss

The opposite of gain.

Loss

Extracting less money from a transaction than one put into it. For example, a business' expenses may be $1 million for a year but it may only take in $800,000 in revenue. In such a case, the business has suffered a $200,000 loss. This is not always bad; most businesses lose money in the first few years of operation and this can reduce their tax liability when they do make a profit. However, losses over an extended period of time ultimately result in failure. See also: Gain, Paper Loss, Loss Carryforward, Loss Carryback.

loss

The deficiency of the amount received as opposed to the amount invested in a transaction. Compare gain. See also net loss.

loss

the shortfall between a firm's sales revenues received from the sale of its products and the total costs incurred in producing the firm's output (see BREAK-EVEN ANALYSIS). Losses may be of a temporary nature occasioned by, for example, a downturn in demand (see BUSINESS CYCLE) or due to an exceptional level of expenditures (such as the launch of a series of new products). Short-term losses are usually financed by a firm running down its RESERVES or by an increase in borrowings. Losses which are sustained over time typically arise from a firm's poor competitive position in a market (see COMPETITIVE ADVANTAGE), and unless competitiveness can be restored market exit or DIVESTMENT may be the only practical way of remedying the situation. See MARKET SYSTEM.

loss

the difference that arises when a firm's TOTAL REVENUES are less than TOTAL COSTS. In the SHORT RUN, where firms’ total revenues are insufficient to cover VARIABLE COSTS, then they will exit from the market unless they perceive this situation as being temporary. In these circumstances, where firms’ total revenues are sufficient to cover variable costs and make some CONTRIBUTION towards FIXED COSTS, then they will continue to produce despite overall losses. In the LONG RUN, however, unless firms’ revenues are sufficient to cover both variable and fixed costs, then their overall losses will cause them to exit from the market. See MARKET EXIT, LOSS MINIMIZATION, PROFIT-AND-LOSS ACCOUNT.
References in periodicals archive ?
Being highly motivated, the athlete decides to lose the weight quickly by skipping meals and spending long hours pedaling a stationary bicycle.
It's important to understand that the numbers on height/weight charts and bathroom scales are poor indicators of whether or not an athlete needs to lose weight.
Homeowners who lose their principal residence and realize a gain in excess of their Sec.
Homeowners who lose their vacation homes have two years and owners of real property used in their trade or business or held for investment have three years.
I think sometimes aphids suffer because populations of their bacteria lose genes," says Moran.
A pathogen takes the amino acids that it needs directly from the host's body, so bacteria like Rickettsia, which causes typhus, tend to lose the genes for making these nutrients on their own.
Outlook: Was it better to finally win a playoff round after so many disappointments only to lose ''The Battle of Ontario'' to the hated Maple Leafs?
Lose one more and you can kiss the conference title and Fiesta Bowl goodbye.
Lose - and despite all that talent, despite how marvelously the Bruins played in their first six games - and it's a weekend in El Paso waiting as the big payoff, not a BCS bowl game.
It's almost going to be usual if we lose that game,'' Spector said.
In animal studies, rats lose more weight on low-fat diets than on high-fat diets with the same number of calories.
Dan eats 2,500 calories a day and doesn't gain or lose weight.