influencers

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influencers

individuals whose views, advice and recommendations are respected and acted upon during the making of a buying decision. Such individuals may often be OPINION LEADERS and they can provide useful market research data to a company in drawing up product specifications. See MARKETING RESEARCH.
References in classic literature ?
"I cannot quite agree with that," responded Alexey Alexandrovitch "It seems to me that one must admit that the very process of studying the forms of language has a peculiarly favorable influence on intellectual development.
"But," said Sergey Ivanovitch, smiling subtly, and addressing Karenin, "One must allow that to weigh all the advantages and disadvantages of classical and scientific studies is a difficult task, and the question which form of education was to be preferred would not have been so quickly and conclusively decided if there had not been in favor of classical education, as you expressed it just now, its moral--disons le mot--anti-nihilist influence."
"Who sells his influence should stop it, An honest man will only swap it."
The variety of more minute interests, which will necessarily fall under the superintendence of the local administrations, and which will form so many rivulets of influence, running through every part of the society, cannot be particularized, without involving a detail too tedious and uninteresting to compensate for the instruction it might afford.
This great cement of society, which will diffuse itself almost wholly through the channels of the particular governments, independent of all other causes of influence, would insure them so decided an empire over their respective citizens as to render them at all times a complete counterpoise, and, not unfrequently, dangerous rivals to the power of the Union.
Because when once an efficient national government is established, the best men in the country will not only consent to serve, but also will generally be appointed to manage it; for, although town or country, or other contracted influence, may place men in State assemblies, or senates, or courts of justice, or executive departments, yet more general and extensive reputation for talents and other qualifications will be necessary to recommend men to offices under the national government, -- especially as it will have the widest field for choice, and never experience that want of proper persons which is not uncommon in some of the States.
Because, under the national government, treaties and articles of treaties, as well as the laws of nations, will always be expounded in one sense and executed in the same manner, -- whereas, adjudications on the same points and questions, in thirteen States, or in three or four confederacies, will not always accord or be consistent; and that, as well from the variety of independent courts and judges appointed by different and independent governments, as from the different local laws and interests which may affect and influence them.
"If you tell me that, so far as you know, your husband capriciously struck you out of his will, without assignable reason or motive for doing so, and without other obvious explanation of his conduct than that he acted in this matter entirely under the influence of Mrs.
It is hard that my little darling should love him more than me; and that, when the well-being and culture of my son is all I have to live for, I should see my influence destroyed by one whose selfish affection is more injurious than the coldest indifference or the harshest tyranny could be.
The fancy was in itself pretty and poetical; the earnestness which had given expression to it would have had its influence over a man of a far harder nature than mine.
"I am too ignorant of the influence of laudanum to have an opinion of my own," I answered.
The moral influence of these objects, in forming the domestic virtues, may have an immense influence upon me; not upon you, for you are a hopeless case, but upon me.