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green

environmental audit

an examination of an organization's production, distribution and marketing activities which concentrates upon the environmental impact of these activities. Green audits can assist an organization in identifying sources of environmental pollution or excessive resource usage so that it can then seek to improve its performance.

References in periodicals archive ?

The consumer's behavior is changing rapidly, having tendency towards sustainable green products.

Effects of Green Marketing on Green Purchase Intentions

The green product respondents purchased most recently was most likely to be either perishable grocery items or cleaning items (each cited by 29% share of respondents).

Most Americans Say They're Willing to Pay More For Environmentally Friendly Products

Not surprisingly, the green products that mattered most to the 2009 survey respondents were energy-saving items that lowered their utility bills.

Do Consumers Still Care? What Your Customers Want From Eco-Friendly Products in 2019

The administration went on to suggest that this proliferation of environmentally-friendly products will enhance Taiwan's international competitiveness, as well as improve the public's recognition of green products.

Taiwan government awards eco-friendly firms

Developing green products which are acceptable by the society and further developing marketing strategies to promote such products in the market is proving to be a big challenge for policymakers.

Consumer Perception towards Effectiveness of Green Communication Strategies: An Exploratory Study

Both green products are made from certified organic bamboo without glues or lacquers, and hand shaped and finished.

Bambu Selected for Eco-Excellence Award for Two Products

However, a growing number of states require or encourage districts to adopt green products. Vermont, New York, Illinois, Maine, Missouri, Connecticut, Maryland, Hawaii, Iowa, Nevada and the District of Columbia all have requirements for how districts and schools use green cleaning products--but they are all different, according to the Environmental Law Institute, which focuses on research and on strengthening environmental protections around the globe.

Green your cleaning supplies: schools seek safer, cost-effective products

Inter alia, we focused on the role of consumer innovativeness and public self-consciousness in decisions to purchase, and pay premium prices for, green products. This research direction is motivated by firms' tendency to market green products (e.g., eco-friendly cars and household electronic appliances) as being new and different, and the tendency of innovative consumers to purchase such products earlier than other consumers do (Lee & Mano, 2014).

Is green product purchasing an innovative or conspicuous behavior?

Green products which have some different attributes, such as being less harmful for health and the environment, being recyclable or energy-saving, are preferred by consumers who want these kinds of attributes.

Segmentation of green product buyers based on their personal values and consumption values

Positive attitude towards the environment is not necessarily indicative high intention of buying green products (Gill et al., 1986).

Encouraging green purchase behaviours of Hong Kong consumers

The DuPont Green Living Survey: India, conducted by TNS Global, found that a majority of Indian consumers are familiar with green products, have confidence that green products are better for the environment, and feel that biobased ingredients enhance the desirability of a product.

DuPont India consumer study reveals high level of interest in green & biobased products

"Natural products and green products drove the innovation cycle by introducing improved and completely unique products faster than any other segment in beauty," Song says.