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In the BCG growth share matrix, the quadrant representing companies, especially subsidies, that require minimal cash injections but have low market shares, and therefore usually operate with little or no profit. These companies usually exist in mature industries with well established but not very profitable markets, products, or brands. Some analysts recommend selling dogs, as they have little potential for growth; however, because they require little capital to operate, they may be useful and may perhaps produce an earnings surprise. See also: Marketing, Portfolio analysis.
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Slang for an undesirable property.

The Complete Real Estate Encyclopedia by Denise L. Evans, JD & O. William Evans, JD. Copyright © 2007 by The McGraw-Hill Companies, Inc.
References in periodicals archive ?
Going To The Dogs LLC, led by John Croft and Deborah Bohlken, picked up the one-year loan from Eagle Bank & Trust of Little Rock.
NEWS that a super-casino will be built in Manchester, together with 16 smaller ones in various towns including Swansea, is further proof that the country is rapidly going to the dogs.
"Going to the dogs" may be a good thing--when it comes to healthcare, anyway.
This has not stopped me from going to the dogs but I now place a bet with the betting office before going.
A pub football team is going to the dogs by having the name of a fan's pet on their shirts.
ONE OF THE GOVERNMENT'S TREAsured tools for seizing money from citizens appears to be going to the dogs.