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The marketing of new securities, usually through sales to institutional investors. See: Float.
Copyright © 2012, Campbell R. Harvey. All Rights Reserved.


The act or process of selling a new issue of a security to investors. Most of the time, a placement must be registered with the SEC before it can actually take place. See also: Private placement.
Farlex Financial Dictionary. © 2012 Farlex, Inc. All Rights Reserved


To sell a new securities issue.
Wall Street Words: An A to Z Guide to Investment Terms for Today's Investor by David L. Scott. Copyright © 2003 by Houghton Mifflin Company. Published by Houghton Mifflin Company. All rights reserved. All rights reserved.


an aspect of DISTRIBUTION concerned with ensuring that a firm's products are available for consumers to purchase at appropriate locations.


Collins Dictionary of Business, 3rd ed. © 2002, 2005 C Pass, B Lowes, A Pendleton, L Chadwick, D O’Reilly and M Afferson
References in periodicals archive ?
And when it did, Sophia Auld became the antithesis of her former self.' "that voice, made all of sweet accord, changed to one or harsh and horrid discord; and that angelic face gave place to that of a demon." As Douglass saw it, Sophia Auld's transformation was symptomatic of slavery's corrosive powers: no one, not even the virtuous Sophia, was immune from slavery's corrupting influence.(1)
Last night he tackled the Everest of the repertoire, the mighty Beethoven Concerto, and brought to it a genuine interpretation where brilliance gave place to thoughtfulness and communication.
Montgomerie failed to qualify for this year's US Masters and US Open after sliding down the world rankings - he is 199th - and only qualified for Turnberry after a change in the rules gave places to the top 30, rather than top 20, on last season's Order of Merit.