place

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Place

The marketing of new securities, usually through sales to institutional investors. See: Float.
Copyright © 2012, Campbell R. Harvey. All Rights Reserved.

Placement

The act or process of selling a new issue of a security to investors. Most of the time, a placement must be registered with the SEC before it can actually take place. See also: Private placement.
Farlex Financial Dictionary. © 2012 Farlex, Inc. All Rights Reserved

place

To sell a new securities issue.
Wall Street Words: An A to Z Guide to Investment Terms for Today's Investor by David L. Scott. Copyright © 2003 by Houghton Mifflin Company. Published by Houghton Mifflin Company. All rights reserved. All rights reserved.

place

an aspect of DISTRIBUTION concerned with ensuring that a firm's products are available for consumers to purchase at appropriate locations.

See DISTRIBUTION CHANNEL, MARKETING LOGISTICS, FOUR P'S OF MARKETING.

Collins Dictionary of Business, 3rd ed. © 2002, 2005 C Pass, B Lowes, A Pendleton, L Chadwick, D O’Reilly and M Afferson
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