Spin

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Spin

To attempt to present a situation in the best possible light. For example, a political operative may attempt to spin a situation in which a candidate who took a bribe by saying it was a gift or donation. The term is somewhat derogatory, but is common in business as well as politics. See also: Jawboning.
References in periodicals archive ?
As a result, share and land prices went on a downspin and the individual borrowers defaulted on loan repayments.
Lift us to seize the present, wrench it out of its downspin. (17)
"A medical bill or some other expense has thrown them into a downspin. Now they're faced with a choice: buy food or pay the electric bill.
However, for Taiwan, Japan's report, issued Saturday, served as a fresh trigger, shoving bilateral ties into a dangerous downspin.
(14), (15), (16) are solved numerically [15] for the tunneling probabilities corresponding to up-spin and downspin for the tunneled electrons.