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In the BCG growth share matrix, the quadrant representing companies, especially subsidies, that require minimal cash injections but have low market shares, and therefore usually operate with little or no profit. These companies usually exist in mature industries with well established but not very profitable markets, products, or brands. Some analysts recommend selling dogs, as they have little potential for growth; however, because they require little capital to operate, they may be useful and may perhaps produce an earnings surprise. See also: Marketing, Portfolio analysis.


Slang for an undesirable property.

References in periodicals archive ?
He figures it'll probably be a close game and it can't hurt to give the team a double shot of inspiration when the players look out from the huddle dog-tired and see two team mascots waving the big M flag and exhorting the crowd to stand up and make some noise.
If he looks dog-tired, is panting heavily, and lagging behind, he probably needs a break or you may be going too far, too fast, too soon.
At the end of the day, we were dog-tired from the game, and humbled.
But intimidated, badly trained and dog-tired as they may be, rail workers are still the envy of truckers.
By the time I crossed Lolo Pass, it was midafternoon and I was dog-tired.
Wesley had already delivered ninety-two Easter baskets, and he was simply dog-tired.
Sheriff Lindsay Foulis said: "What makes this more serious is that it is the case that you said you were dog-tired.
He said he was dog-tired, too, and told me to call the breakdown service.
They were dog-tired, but the officers had a date to keep.
We might be dog-tired from reading all the entries for the coveted title but we want more.
The 83-year-old said:``I just took a driver because everyone was dog-tired.