database marketing


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database marketing

an interactive approach to MARKETING which uses individually addressable marketing media and channels to provide information to, stimulate demand from, and stay close to, customers.
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This is all the Database Marketing Conference 2017 is about, says Robert Duke, Marketing Manager, and Spokesperson at Blue Mail Media.
The company has served as a driving force for businesses worldwide with its database marketing services that unlock valuable information and boost revenue and maximize investments.
Callcredit Information Group specialises in database marketing solutions, credit referencing and software analytics and fraud, and is an expert in managing consumer data for businesses across every sector.
There is considerable business value to be gained by merging traditional database marketing techniques and digital analytics data, highlighting examples of how to bring together these disciplines and feed a digital database marketing team with streams of highly granular online data.
PNT Marketing Services, a leader in database marketing for banks since 1988, will help you to develop a deep and actionable understanding of your customers and prospects, and turn that understanding into true "customer intelligence" that will dramatically improve your customer satisfaction, retention, cross-sell, targeted acquisition, and overall marketing ROI.
GIS, with 170 employees in Leicester and China and annual sales of pounds 30 million, has been in the direct mail, database marketing, loyalty and outsourcing business for 16 years.
In the recently released Alterian survey of almost 900 marketers and providers of marketing services including systems integrators (SIs), agencies, and database marketing service providers (MSPs), a strong 84% of respondents plan to increase their online spend in 2008.
(NYSE:EFX) as a "Leader" among midmarket database marketing service providers.
She has since held various other positions, including Go2Orlando.com product manager, new business and product development manager, online classified sales manager with Tribune Interactive/Orlando and market research and database marketing manager.
Content focuses on the effects of the "digital revolution" and the changing economics of marketing with information on online marketing strategies and tactics, search engine marketing, database marketing, direct response television, e-mail and video marketing, social networking, Web analytics and guerilla marketing.
When it became time to officially launch the product, Martin | Williams, the Minneapolis-based advertising partner of Syngenta, continued its direct marketing programs with help from Synapse Technology, a North Carolina-based database marketing firm.
Martin Walker has joined Tully's as director of database marketing, and Scott Earle as Tully's Card sales manager.

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