database

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database

a COMPUTER software package which enables data to be created and stored, to be retrieved and analysed later. Databases can, for example, store names and addresses of potential or past customers which can be used to produce mailing lists for SALES PROMOTIONS.
References in periodicals archive ?
He will continue to lead the sales and delivery aspects of Data Base Products while expanding his role to include responsibility for managing customer support for our users.
The data base will be utilized at the time of implementation of government of Punjab policy on repatriation of Afghan refugees
The production planning strategy development using a data base integrate system will improve technical solutions and product quality.
Riyadh's Chamber of Commerce and Industry has prepared a data base on the industrial sector in the Kingdom of Saudi Arabia.
Additionally, with the prospect data base, they can easily determine if they are investing their advertising money in appropriate lead sources--whether Internet, broadcast and/or print vehicles, or specific broker arrangements, etc.
On the horseracing case, it noted that only a small part of the data base was extracted and re-used without permission, which does not seriously prejudice the investment made by BHB.
generated similar results, although this judgment may change if other future scholars utilize this data base.
Shortcomings in materials information systems occur because the information system designers and implementers do not have sufficient expertise in materials science and engineering design, or because the systems are constructed without the most appropriate current data base technology.
Unfortunately, in most companies, this information is either imprisoned in arcane data base structures or randomly disseminated throughout the corporation via spreadsheets, PC data bases, and functional or departmental applications.
The Health Outcomes Institute (HOI) has announced the release of the first edition of a new data base of questions which health care organizations may use to assess outcomes of health care.
In turn, these conventions have led to, but shielded, the real problem with modern RWRs: design and support of effective radar warning requires access to a valid - accurate, detailed and comprehensive - threat data base.
This data base includes information about agriculture, business, construction and housing, foreign trade, and demographics.