Credo

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Credo

A short statement of principles and/or goals to guide a company in the conduct of its business. See also: Mission statement.
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References in periodicals archive ?
Credo works well as an 'anti-textbook' in that it serves as an originally written and critical introduction to many of the key concepts and theories in current mainstream economics thinking and ecological economics.
Clarifying a human resources credo fits in with current developments in management thought.
An explicit human resources credo clarifies the meaning of people to the enterprise within its mission and vision.
stresses the early contributions of Anton Jirku and Kurt Galling, then covers the classical formulations of von Rad and Noth and the subsequent criticisms and alternatives to the "early credo" theory.