complementary products

GOODS or SERVICES whose demands are interrelated (a. joint demand) so that an increase in the price of one of the goods results in a fall in the demand for the other. For example, if the price of tennis rackets goes up, this results not only in a decrease in the demand for rackets but, because less tennis is now played, a fall also in the demand for tennis balls. See SUBSTITUTE PRODUCTS, CROSS-ELASTICITY OF DEMAND.

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References in periodicals archive ?

A multiyear framework - this global marketing and technology sharing agreement will allow both companies to market, support and service complementary products to their respective military markets.

United States : JBT CORP., AMSS inks cooperation agreement

The acquisition fits into Yamaha's expansion plan to provide high-quality, complementary products with a wider reach across the country.

Yamaha acquires Rogers Drums

Value often is hidden in complementary products and services.

Using value innovation to create competitive advantage: Part 2

There is an increasing call for complementary products that are backed by sound medical science," Lim said.

AUSTCANCER APPOINTS SINGAPORE DISTRIBUTOR FOR REVISYS

Crepetrol[R] Creping Technology and Rezosol[R] Release Technology are complementary products comprising creping adhesives (fully crosslinked polymers for coating stability), coating rheology modifiers, and multifunctional release agents.

Crepe Control Technology, Hercules

Complementary products and options for these systems will also be available.

EGGHEAD.COM EXPANDS BUSINESS PRODUCT OFFERINGS WITH COMPAQ NOTEBOOKS, DESKTOPS & SERVERS

Building market momentum is greatly facilitated if there is a range of widely available complementary products that work with your product.

Not to the swift the race, but not to the tortoise either

8 percent, clearly demonstrated a higher incidence of growing through purchasing businesses with complementary products.

How top companies create shareholder value

Contract notice: Maintenance and support of software and product use licenses bussines mysap suite and other complementary products.

Software and product use licenses bussines mysap suite and other complementary products

Contract notice: Supply of lubricating grease and complementary products for the maintenance of vehicles and equipment of the general council of the vosges.

Supply of lubricating grease and complementary products for the maintenance of vehicles and equipment of the general council of the vosges