cold call


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Cold Calling

Informal; the practice of a broker making an unsolicited telephone call to a completely unknown person in an attempt to convince the person to become a client of that broker or brokerage. This practice is controversial and some jurisdictions have enacted laws limiting its legitimate use. It is also called dialing and smiling. See also: order period.
Farlex Financial Dictionary. © 2012 Farlex, Inc. All Rights Reserved

cold call

A broker's telephone call to a heretofore unknown person during which the broker tries to enlist that person as a customer.
Wall Street Words: An A to Z Guide to Investment Terms for Today's Investor by David L. Scott. Copyright © 2003 by Houghton Mifflin Company. Published by Houghton Mifflin Company. All rights reserved. All rights reserved.

cold call

To make unsolicited contact with persons for the purpose of making a sale.In real estate, new agents will often cold call entire neighborhoods in an attempt to obtain listings.

The Complete Real Estate Encyclopedia by Denise L. Evans, JD & O. William Evans, JD. Copyright © 2007 by The McGraw-Hill Companies, Inc.
References in periodicals archive ?
I've gone on $9 million pitches from cold calls. There's no price range where people get meaner or nicer."
He loves the insurance industry and wants to help clients but is completely dejected after making cold calls day after day.
This lot should not to be confused with Cold Call Eradication Limited of nearby Gosport, Hants.
In describing the importance of Cold Call, Jon Marquez, member of the production team said, “This story hits close to home.
consumer group found that many cold calls are scams, but big industry is "just as guilty" of using the tactic.
The author suggests approaches for preparing to succeed at cold calling, and outlines techniques to try at each stage of the cold call process.
In recognition of the fact that spoken warnings have more impact than simple alarm bells or sounders, Cold Call broadcasts a digitally recorded spoken message, after a preset delay, alerting staff to an open door.
Give your cold-call lead generation campaign the best chance of success by following a "best-odds approach." Here's an outline of what steps or elements a successful lead generation cold call should include:
Powys County Council say they will not cold call to reduce payments or ask people to provide bank details.
* If you cold call, get warm and cozy with the rules or suffer chilling effects
* A cold call can be incredibly intimidating for the new salesperson.