campaign

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campaign

a planned marketing or advertising activity designed to increase a firm's sales. See ADVERTISING CAMPAIGN, PROMOTION, PROMOTIONAL MIX.
References in classic literature ?
We shall not follow the captain throughout his trapping campaign, which lasted until the beginning of June, nor detail all the manoeuvres of the rival trapping parties and their various schemes to outwit and out-trap each other.
It will be as I said at the beginning of the campaign, it won't be your skirmishing at Durrenstein, or gunpowder at all, that will decide the matter, but those who devised it," said Bilibin quoting one of his own mots, releasing the wrinkles on his forehead, and pausing.
But joking apart," said Prince Andrew, "do you really think the campaign is over?
Well, let it be, then, as you have said, Monsieur d'Artagnan; we shall see each other again after the campaign.
Nevertheless, one thing afforded him inward consolation; it was expected by everybody that the campaign would be a severe one.
Negative campaigning is an issue across the country this fall, in campaigns from Massachusetts to Hawaii and in races down the ballot from U.
The Watergate break-in helped inspire the 1974 campaign finance laws, establishing contribution limits and the partial public funding system for presidential campaigns.
How much more good Ralph would do if he seeded local campaigns such as this, rather than waged presidential non-campaigns that achieve the opposite of what he purports.
We were very pleased by the response to both the PR and advertising campaigns," Galbraith says.
Velasquez Institute, found that in the 2000 and 2002 election cycles, nearly 90% of the more than $2 billion contributed to federal political campaigns came from individuals living in zip codes that had a majority of white residents, and almost half of those dollars came from a person living in a wealthy zip code.
Each year, SKC competes with several other safety-related campaigns.