Burst

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Burst

In marketing, an ad on a product that looks vaguely like an explosion. For example, a burst may be placed on a cereal box touting the number of vitamins and minerals it contains. A burst is meant to call attention to itself in order to entice buyers. It is used both in consumer goods and in direct mail.
References in periodicals archive ?
Any PVC or PE lining section could impede the pipe bursting operation.
A line was floated down the existing sewer line to attach to the cable line of the pipe bursting system's eight-ton winch, which was set up with its downrigger section lowered into the manhole 370 ft from the entry point.
When the GRO first spied the bursting pulsar, it detected 140 powerful bursts of high-energy X rays in a single day.
As a contractor that has field experience with pipe bursting of both water and sewer as well as static and pneumatic processes of pipes from two--24-inches, I have seen first-hand what real time decision making can do towards the success and the profit and loss of a project.
Myth #2: Pipe bursting should only be used when the pipe CANNOT be excavated.
Although many aspects of utility construction, including pipe bursting, cannot predict an exact scope of impact: tools to manage such an occurance are available through proper desing and risk management.
First and foremost when considering any pipe bursting project, it is important to identify the type of material of the existing pipeline.
The IPBA recognizes two primary types of pipe bursting: "static pipe bursting" and "pneumatic pipe bursting.
Specialist Eddie Ward from trenchless equipment manufacturer TT Technologies, Aurora, IL, the acceptance of lateral pipe bursting has been a long time coming.
TVN Senior Vice President, Greg Pasetta, said of the IVT agreement, "We are pleased to be working with IVT and are looking forward to the advantages we expect to achieve by bursting content to affiliate head-ends in our digital cable network.
Report bursting makes it possible to distribute discrete sections of a report to individual users based on their unique privileges.