Bundling


Also found in: Dictionary, Thesaurus, Medical, Legal, Idioms, Encyclopedia, Wikipedia.

Bundling

1. The practice of selling multiple products as if they were one. For example, all seven books in the Harry Potter series may be bundled and sold as a box set.

2. The practice of compiling a number of financial products and selling them as securities. Mortgages are frequently bundled as mortgage-backed securities.
References in periodicals archive ?
This market report offers a comprehensive analysis of the global Bundling Stretch Wrap market.
It has been suggested that bundles might be preferred to individual items because bundling reduces search effort (Guiltinan 1987; Harris and Blair 2006), increases value added by providing greater ease of purchase (Sharpe and Staelin 2010), and/or reduces the risk of incompatibility among the items (Wilson, Weiss, and John 1990).
However, in the full game where all firms decide simultaneously whether to merge and what type of bundling to offer, we find that bundling occurs only through strategic alliances in equilibrium.
Firearms like the M&P Shield are perfect for bundling because products emblazoned with the Smith & Wesson logo are abundant.
Bundling of NQDC in the TRO package is a recent development.
The new bundling program offers four ways that health care providers can receive a bundled payment, three of which provide payment retrospectively, and one that offers a prospective payment.
During bundling operations, delimbing was performed strictly on the landing with pull-through delimbers, and the skidders moved the slash and tops to the TMB.
The second type of bundling arrangement occurs when the seller with the most diverse offering of products, each of which faces competitive products in its marketplace, offers bundled discounts on its package of diverse products.
Part of the literature on bundling claims that it can be used for anticompetitive ends.
This article summarizes the author's 2006 doctoral dissertation entitled Federal Procurement Policy Analysis: Has Extent and Effect of Government Contract Bundling on Small Business Been Overstated?
At the Reims facility, which prints the daily l'Union, Hersan will install two single-copy gripper conveyors that deliver newspapers to five high-speed bundling lines.
This bundling function in business-to-business (B2B) procurement is defined as the aggregation of two or more products and/or services by an industrial buyer into a bundle that is put up for bid to potential suppliers in a single RFQ.