The new Bull Beef
Scheme will be launched at an open day on January 14.
It points out a big shortage of processed beef in the UK, which has opened up a fresh marketing opportunity for bull beef
. For the farmer eligible for full extensification, it reckons bull beef
can be a profitable enterprise, giving net returns of more than pounds 250 per head.
The Welsh Meat Company, in a joint initiative with the Wynnstay Group, Oswestry, is talking to farmers about a new project to produce bull beef
from Welsh dairy herds.
"Over 40,000 Holstein bull calves have been exported since March and decent calves able to be reared for veal or bull beef
are now averaging pounds 50-pounds 60 compared with an all-market average of less than pounds 5 at the beginning of the year," explained NBA policy adviser Kim Haywood.
The enterprise consists of a 120-cow dairy herd with all calves reared as dairy followers, finished beef and bull beef
, 400 ewes producing fat lambs, five acres of potatoes, two acres of swedes, 30 acres of saltings wharf and short-term grass keep, corn, fodder beet and maize.
He has done a variety of tasks during his 15 years on the 500-acre farm where they have a 120-strong dairy herd with all calves reared as dairy followers, finished beef and bull beef
. There are also more than 400 ewe flock for fat lamb production.
As does notably strong demand and excellent feedback from key European bull beef
markets such as Italy even before major volume buyers have become fully involved.
This has already been achieved by the launching of schemes such as our Dairy Bull Beef
Scheme and the Celtic Pride Premium Beef Project, which offers premium prices for a quality supply.
The National Beef Association warned that unrealistically low wholesale and retail mince values were killing off Holstein bull beef
Building on the success of their recent Bull Beef
Scheme, The Welsh Meat Company has joined forces with some of the top names in the Welsh farming industry, including Castell Howell Foods, Wynnstay Plc and TH Sutcliffe of Newport, to create a product aimed entirely at quality markets.
"Last November we warned that specialist bull units were being mothballed by finishers looking for at least 215p and when supplies of Holstein bull beef
are reduced to a trickle this autumn perhaps the sceptics in the trade will believe us.
Speaking at the launch of an intensive Bull Beef
project at Aberystwyth University's Tanygraig Farm, Dr Selwyn Williams told guests that Welsh abattoirs could realistically be looking for an annual supply of 40,000 bulls as a result of the new project.