Acculturation

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Acculturation

The adaptation of a product, strategy, or anything else to fit another culture. Acculturation is often necessary when a product enters a new market in another country (or even another region or population in the same country). For example, Coca-Cola uses slightly different recipes in some countries because each recipe fits cultural tastes better in each area. Acculturation may also be practical: some American car manufacturers had a difficult time selling automobiles in Japan when they first entered that market because their side mirrors were too large to navigate in Japanese traffic.
References in periodicals archive ?
The motivation to acculturate was reflected in a variety of emotions that permeated various stories (e.
This is a wonderful story, but as Daneilla Cheslow wrote for us back in 2011, the 120,000 Ethiopian Jews who live in Israel now have not managed to fully acculturate.
The study's authors said discrimination may be an important predictor of poor mental health status and that previous findings of decreasing mental health status as immigrants acculturate might partly be related to experiences with racial discrimination.
Expectations that newcomers must adapt and acculturate to dominant discourses and conventions of social practice, ate common (Farrell, 2000) and may be necessary when students' learning is at stake.
For many ethnicities, it took two or more generations to acculturate and succeed.
They acculturate in language skills most easily and quickly because that's just acquiring technical skills.
The political emphasis on symbolic gestures that leave traditional linguistic hierarchies untouched, and on the use of Indigenous languages to uncritically acculturate students into non-Indigenous regimes of knowledge, fail to address most of the real barriers to Indigenous people's political empowerment.
To what degree, he asks, did authorities seek to assimilate, acculturate, or integrate other nationalities into imperial Russia as it expanded west and north into the Baltic region.