YER

Also found in: Dictionary, Acronyms, Idioms, Wikipedia.

YER

The ISO 4217 currency code for the Yemen Rial.

YER

ISO 4217 code for the Yemeni rial. It had been the currency of South Yemen before unification in 1990. Following unification, the rial remained in circulation along with the North Yemeni dinar until 1996. After the dinar was withdrawn from circulation, the rial became a floating currency.

References in periodicals archive ?

For his part, ULI chief executive officer Patrick Phillips commented that Gen Yers have grown up with information technology, "and they are accustomed to stimulation in the form of music, light, color and action.

Young adults like online shopping but still buy in stores

Because technology plays a major role in their lives, Gen Yers will naturally turn to it when the time comes to purchase life insurance.

Connecting with a new generation of life insurance consumers: want to do business with Gen Y, the fastest growing segment of the population? Better befriend technology

In light of this characteristic, many marketing campaigns targeted to Yers have flopped by trying to speak to them in "their own language.

Y me: members of Generation Y were the first to mature in a media-saturated, tech-savvy world--here's how to blow past the buzz and get the brand into their brains

While 53 percent of Gen Yers surveyed would consider purchasing life insurance online, they still want to talk to an agent at some point during the process.

Gen Y takes Prudential to school on life insurance

Even older Gen Yers that already have jobs and are not in financial trouble may be shaken up by everything that's going on and may want to start now to save for future big purchases, such as a house.

As a hard rain continues to fall, don't forget about Gen Y

Generation Yers view entrepreneurship as a way to maintain independence by owning their own careers.

Intuit Study Foresees Profiles of Small Business as Radically Different in 2017

For online Gen Yers and Gen Xers, Google attracts 62 percent of searchers, and 25 percent limit their searches to only Google.

Forrester Research Assesses The State Of Consumer Technology Adoption; Survey Of Nearly 67,000 North American Households Evaluates Technology Use Across Five Generations

Generation Yers grew up in a diverse society, and are looking for ethnic influences in their home furnishings, accessories, housewares, and fixtures; they are experimental with style and aren't afraid of change

Generation Y Drives Home Improvement Marketplace with Focus on Technology, Functionality, Style; Future Homeowners with Massive Purchasing Power Present Huge Opportunity

In fact, during the first six months of this year the most dramatic increase in online shopping (187 percent) occurred among seniors aged 65 and over, which was followed only by a significant jump (141 percent) in the Web buying habits of Gen Yers aged 18-24, says the TDS study.