Rapport

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Rapport

The state of affinity between two people who are communicating. Rapport is vital in person-to-person marketing because one is more likely to buy from someone with whom one has an established relationship. Salespersons work to build rapport with their customers because it helps to increase their success. They use a variety of tactics to do this, including eye contact, smiling and even gift-giving.
References in periodicals archive ?
The Wyse Winterm 9450XE and 9455XL thin clients are based on the Microsoft(R) Windows XP Embedded operating system and provide the most options for customers to create solutions tailored to their specific hardware and software needs.
Wyse's secure, managed Winterm thin clients help maximize IT budgets and minimize the risk of unauthorized access to mission-critical information.
Wyse and WY are registered trademarks, and Winterm is a trademark of Wyse Technology Inc.