Banner Ad

(redirected from Web banners)
Also found in: Dictionary, Encyclopedia.

Banner Ad

An advertisement embedded in a webpage. A banner ad is commonly at the top or the bottom on a page, but may be placed anywhere. Advertisers may pay by the number of clicks or by the number of views. A banner ad is also called a web banner. See also: CPC, CPM.
Mentioned in ?
References in periodicals archive ?
The much maligned web banner is under attack again.
Although those are results for Web banners, the same should apply to e- mail ads.
As the median FORCE score for television advertisements is only 10 percent the scores reported in Figure 11 (an average score of 20) suggest that the Web banners we tested compare very favorably to most TV ads in terms of creating brand-linked ad awareness.
campaign features new television spots, radio traffic read sponsorships, web banners placed on popular websites, and search engine marketing directing consumers to a microsite (http://www.
Visit our webpage for event ideas and to download promotional resources, such as web banners, e-posters and infographics:
Over 100 Professionally-created design Ideas including posters, postcards, web banners, and more
The campaign included print ads, billboards, Web banners and direct-mail postcards.
Also available free for download on the Web site are National Public Health Week 2007 logos, posters and Web banners.
Other prizes awarded included free Web banners and press releases in the JLF publications, hats, coolers, cookbooks, John Deere model tractors, cash and personalized donations to the Agri Business Educational Foundation (ABEF).
TFI Envision developed the positioning and integrated brand campaign for Standard Motor Products[R] TechSmart[R] brand, including print/digital advertising; in-store POS including a series of shelf talkers, counter mats and trade specific game cards; digital including eblasts, web banners, social media promos and online training videos.
In addition, the ad can be linked to the advertiser's official website just like other web banners to offer users more details.
For Project Such As Outreach Materials, Newsletters, Brochures, Displays, Web Banners, Etc.