U.S. Travel and Tourism Administration

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U.S. Travel and Tourism Administration

Also called the USTTA. A former U.S. government agency that had offices in numerous foreign countries and promoted tourism to the United States. Because its purpose was largely being filled by the Visit USA Committee, the USTTA shut down in 1996.
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Probably due to the very high cost of doing business in Japan, ARI does not maintain an office there, but appears to work mainly through the USTTA (United States Travel and Tourism Administration) Tokyo office, which also conducts limited marketing activities in Korea, Singapore, Taiwan, Thailand and the British Crown Colony of Hong Kong.
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