target market

(redirected from Target marketing)

target market

the MARKET or MARKET SEGMENTS which form the focus of a firm's MARKETING efforts.
References in periodicals archive ?
* 2007 Directory of Major Mailers & What They Mail, "The most powerful database on direct mail ever created!" published by the Target Marketing Group.
Beyond the annual Brandfile survey, the total USAgriculture Masterfile database profiles 2 million and offers marketers insight opportunities to strategically target marketing campaigns, mailings, telemarketing lists, research samples, demographic updates or appends, etc.
CSO INSIGHTS recently completed a worldwide survey of 281 companies that focused on assessing what priorities these organizations were setting for their target marketing programs (direct mail, telemarketing, database management, Web marketing, etc.); how they were planning to achieve these objectives; and what challenges they were encountering.
The clarion rail for target marketing has been around for years, and each year the din gets more difficult to ignore as sales fail to keep pace.
What does "efficiency" have to do with target marketing? That's simple.
Korber PaperLink Millennium Chemicals Omya Pacific Saw & Knife Penford Products R-V Industries Stowe Woodward Target Marketing Worldwide, Inc.
Here, Turow argues that target marketing is most dangerous, for he demonstrates the lengths to which the seller will go, to select who is not desirable for their product or service.
In the world of target marketing, the word on the street is that if you hear Don and Chuck are coming to the table m bid, you can forget about it.
Target marketing is important for this issue because a camp does not need to be accountable to the American public, just to the people it serves.
* A staffer from Abraham Seminars called to say that she wanted a copy of the Target Marketing directory of freelancers so she could make photocopies and distribute them to all the attendees of Jay Abraham's seminars.
Market planning and attendant target marketing were virtually unknown.