target price

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Target price

In the context of takeovers, the price at which an acquirer aims to buy a target firm.
In the context of options, the price of the underlying security at which an option will become in the money.
In the context of stocks, the price that an investor hopes a stock will reach in a certain time period.

Target Price

1. In mergers and acquisitions, the purchase price of the target company.

2. The price at which an investor hopes to buy or sell a security. That is, when an investor takes a position on a security he/she hopes that the investment will become profitable. The target price is the price at which the investment becomes worth the effort and money put into it.

3. In options, the price at which a contract becomes in-the-money.

target price

1. The price that an investor or a security analyst expects a security to achieve. Generally, when a security achieves the target price, it is time to close out a position in it.
2. The price at which an investor hopes to purchase an asset. For example, a company desiring to take over another firm may set a target price for the firm.
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Target Pricing assists companies in determining the optimal price for a competitive bid or account by predicting customer response to a number of price scenarios and then determining the best, most likely to win, offer.
Ford Motor Company, which has been using revenue management solutions to enhance customer relationships for over five years, is currently installing Target Pricing to assist its fleet sales operations.
In addition to Ford, Target Pricing is also currently installed at a Fortune 500 package delivery company.
Our Target Pricing software helps companies operating in a business-to-business sales environment increase their competitive position by predicting market behavior at the customer level.