list price

List Price

The advertised price for a good or service. It is common for a seller to reduce the list price or at least to permit negotiation, especially for large items such as houses and automobiles.

list price

the published PRICE of a good or service. The actual price paid by the buyer is often lower than this because suppliers are prepared to offer trade discounts for BULK BUYING.

list price

the published PRICE of a good or service. The actual price paid by the buyer is often less than this because suppliers are prepared to offer cash and trade DISCOUNTS. Many suppliers specify RECOMMENDED RETAIL PRICES for their products, but again the actual price paid can be much less than that recommended, depending upon the strength of retail competition. See BULK-BUYING.