sample
(redirected from Snowball sample)Also found in: Dictionary, Thesaurus, Medical, Legal, Encyclopedia.
Related to Snowball sample: quota sample, Simple random sample
sample
- part of a total population that can be analysed to make inferences about the whole population (see SAMPLING).
- a small amount of raw material or finished product whose quality or performance can be tested as a guide to the quality or performance of a whole batch of material or product (see QUALITY CONTROL, ACCEPTANCE SAMPLING).
- a small trial pack of a product or brand which is used to encourage buyers to try it out (see SALES PROMOTION).
Collins Dictionary of Business, 3rd ed. © 2002, 2005 C Pass, B Lowes, A Pendleton, L Chadwick, D O’Reilly and M Afferson