Serif


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Serif

In typography, a small mark attached to a letter. Serifs do not alter the meanings of letters. They are decorative and are not present in some fonts.
References in periodicals archive ?
Combining the very best in innovative design both inside and out, the Serif TV is set to revolutionise the home entertainment experience and we look forward to seeing how people incorporate the product in their own living spaces.
30 sans serif sentences with a low-frequency target word, 30 sans serif sentences with a high-frequency word, 30 serif sentences with a low-frequency target word, and 30 serif sentences with a high-frequency target word).
In the case of El mundo this choice is alternated with a headline in Sans Serif typeface.
Different results were expected in serif and sans-serif fonts.
Typefaces like Arial, Frutiger, and Helvetica lack serifs.
Some find serif typefaces timeless, elegant and easy on the eyes for sustained reading.
Both Arditi and Cho (2005) and Moriarty and Scheiner (1984) found no differences in reading speed with sans serif and serif fonts.
Serif fonts, such as the text of this column [Garamond] can be harder to read on screen, and are usually best for larger headings.
Use two fonts--sans serif for headlines and a serif font for body text--for ease of reading.
Specifically, the influence of two common characteristics of font types (serif or san serif markings and proportional or mono-spacing) on recall of information was investigated.
We've set the body matter in an elegant serif face, say, Garamond (see figure 6, p.