Rule 254

Rule 254

A section of the Securities Act of 1933 governing solicitations of interest in a new issue. Among other provisions, the rule allows companies to advertise a potential new issue via written communications or over radio or television, provided it is made clear that the advertisement is only a solicitation of interest and not an offering. As such, the company is not allowed to ask for or accept money when it is in this stage of a new issue.
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Rule 254

An SEC rule that established simplified registration requirements for issuers selling relatively small amounts of a security.
Wall Street Words: An A to Z Guide to Investment Terms for Today's Investor by David L. Scott. Copyright © 2003 by Houghton Mifflin Company. Published by Houghton Mifflin Company. All rights reserved. All rights reserved.