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1. To buy or sell an option and then later buy or sell the same option with a different strike price because one believes the price trend will continue. For example, suppose one buys a call option giving one the right but not the obligation to buy a stock at $10. One does this if one believes the underlying price will be above $10 when the option expires. However, if it appears near expiration that the option is well above $10 and likely will continue to, say, $20, one may buy another call option with a longer expiration and a strike price of $14 in order to capture higher gains. Rolling options may provide an investor with time to take full advantage of a prolonged price trend. It may be done with both call options and put options.

2. See: Roll over.


See roll over.
References in periodicals archive ?
Despite its rollable, portable and flexible nature, the 65-inch panels deliver 4K UHD picture quality.
The 65-inch rollable OLED has presented the way that next-generation displays should go," Han said.
In an effort to capture a larger share of the fastA[degrees]growing mobile accessories market, LG unveiled the industry's first solid rollable wireless portable keyboard at the consumer electronics fair IFA 2015 in Berlin last week.
It is rollable, can be wet-sanded, and enables direct application of a basecoat.
We are seeking a soft floor finish that is rollable, yet slightly cushioned so kids can fall gently when rough housing a bit.
The final 20'x30' booth design includes fabric, white furniture, table art, plants and a rollable wood floor to finish the modern look Helios wanted in order to stand out at the show.
After doing phaco, Main incision was extended to 2mm and hydrophilic rollable lens (3) was implanted in bag.
Customers will benefit from a lot of useful lightweight, fully flexible and rollable electronics products based on organic TFTs," said Dirk Nachtigal, managing director, BASF Venture Capital.
Furthermore, Reicofil will show at Index the new lightweight material initially presented to the public at the K 2013 plastics show in October last year: a rollable fiber-reinforced plastic from nonwovens.
Unlike Indium Tin Oxide (ITO)-based films, SANTE Touch Films are flexible, thus increasing handleability and improving product design freedom by supporting curved, flexible and rollable touch displays.
These rollable, ballet-style flats are fashionable, come with a handy bag, are machine washable, and affordable.