Ride-Along

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Ride-Along

In marketing, a small sample of a product that is sent in the mail along with a periodical. Ride-alongs are intended to entice recipients to want more of the product and therefore to buy it.
References in classic literature ?
It's all just how he feels One day he'll ride along peaceable and pleasant for twenty miles.
"Let the doctors of all the schools condemn me, "White Logic whispers as I ride along. "What of it?
And of course it is all unanswerable, and as I ride along through the evening shadows I sneer at that Great Fetish which Comte called the world.
But this morning he was in a mood more becoming a man of business, and in the course of his ride along the Basset lanes, with their deep ruts,--lying so far away from a market-town that the labor of drawing produce and manure was enough to take away the best part of the profits on such poor land as that parish was made of,--he got up a due amount of irritation against Moss as a man without capital, who, if murrain and blight were abroad, was sure to have his share of them, and who, the more you tried to help him out of the mud, would sink the further in.
As part of their work to give young people a voice in policing, eight Youth Commission members went on 'ride alongs' with police during Halloween and Bonfire Night.
David Keane, police and crime commissioner for Cheshire, said: "I'm pleased that members of the Youth Commission have been able to observe the real-life pressures that police officers in Cheshire are facing every day and it's particularly pleasing that they were able to take part in 'ride alongs' on the two busiest nights of the year for our response teams.