Return on Common Equity(redirected from Rate Earned on Common Stockholders' Equity)
Return on Common Equity
A publicly-traded company's earnings (less dividends on preferred shares) divided by the amount of money invested in common stock, expressed as a percentage. This is a measure of how well the company is investing the money invested in it. A high return on common equity indicates that the company is spending wisely and is likely profitable; a low return on common equity indicates the opposite. As a result, high returns on common equity lead to higher stock prices. Some analysts believe that return on common equity is an extremely important indicator in publicly-traded companies' health. See also: Growth stock.