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Cost per Thousand

In online advertising, the measurement of cost paid by an advertiser per 1,000 impressions of its advertisement. One impression is one view of the advertisement by a website viewer. Many websites, especially those with high traffic, charge advertisers on a per 1,000 impression basis. It differs from a cost per click scheme, in that the viewer does not have to click on the ad in order for the advertiser to be charged.


See Certified Property Manager.

References in periodicals archive ?
The seven to 11-year-olds were left heartbroken when London-based QDOS Entertainment decided to replace them at the last minute with older kids from the chorus line.
Peter Bridgen has been appointed sales and marketing director for document management specialists QDOS, part of the C H Jones group.