1. A potential seller
2. To network in order to find potential, new clients, especially for a brokerage
Farlex Financial Dictionary. © 2012 Farlex, Inc. All Rights Reserved
To look for customers. For example, a registered representative may join a civic organization to prospect for new customers.
Wall Street Words: An A to Z Guide to Investment Terms for Today's Investor by David L. Scott. Copyright © 2003 by Houghton Mifflin Company. Published by Houghton Mifflin Company. All rights reserved. All rights reserved.
prospect an individual or organization who is a possible buyer of a product.
Collins Dictionary of Business, 3rd ed. © 2002, 2005 C Pass, B Lowes, A Pendleton, L Chadwick, D O’Reilly and M Afferson
A person who has indicated some interest in buying and who appears to have the desire and the ability to purchase.Contrast with suspect,who is someone identified as possibly having an interest in buying,but who has not yet been contacted or has not yet given any evidence of interest.
The Complete Real Estate Encyclopedia by Denise L. Evans, JD & O. William Evans, JD. Copyright © 2007 by The McGraw-Hill Companies, Inc.