advertising campaign

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advertising campaign

a planned series of ADVERTISEMENTS aimed at increasing the sales of a particular BRAND of good or service. Such campaigns may include a set of linked advertisements stressing a common promotional theme and this same theme will be deployed across several advertising MEDIA. A campaign might run over a short period of time, or over a number of years if it proves successful. See ADVERTISING EFFECTIVENESS TEST.
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The head of the Tourism Investors Association in South Sinai, Hisham Ali, said that the first in a series of meetings concerned with launching the promotional campaign for the city of Sharm El-Sheikh has been held.
They represent France, Germany, Belgium and Luxembourg in a 24-hour promotional campaign, initiated by an air carrier and a global tour operator, in partnership with the National Tourist Board (ONTT).
Tenders are invited for Promotional campaigns - information in social media and analysis of its effectiveness
At the end of the promotional campaign for the Saudi Stock Exchange, the number of attendees has reached more than 580 participants, and 25 companies listed on the Saudi Stock Exchange, in addition to 200 investors, and more than 500 meetings between investors and listed Saudi companies.
Mahfoudh bin Ali al-Harthy, head of sales at Oman Air said, "Thousands of our customers have already taken advantage of the latest promotional campaign that was launched for spring sales, which received overwhelming response in the Sultanate and the distinctive and exclusive discounts included in the campaign have had a value-added and all tickets were sold out in a record time".
Promotional campaign is a form of communication that is becoming more integrated whenever marketer thinks in depth to get the maximum effectiveness coming from an optimal promotional investment; marketer hardly tries to make sense from the total promotional course of action.
Muscat: Duqm Special Economic Zone Authority (Sezad) will organise the Duqm Calls promotional campaign in Singapore on September 9, 2013 and a site visit with the participation of a number of entities and operating and investing companies at the SEZ at Duqm.
The high-end car audio products were not selected for the promotional campaign because that this is the very first time for the company to make domestic online promotion.
The coupons can be replaced immediately at the same showroom or later at any of Arabian Oud's showrooms across Saudi Arabia during the promotional campaign period.
Dubai: The organisers of the FAI Mondial Dubai 2012 World Parachuting Championships have launched its international and local promotional campaign to host this prestigious competition at the end of the year in Dubai.
According to the London based Elaph, 'Rotana' launched a huge promotional campaign for the album on ITunes, as well on the internet social networks Twitter and Facebook.
Travel Business Review-April 11, 2012--Marriott ExecuStay Announces Promotional Campaign on Facebook(C)2012] ENPublishing - http://www.

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